Presuming the Washington Post’s management is acting in good faith, I applaud its effort to persuade staffers to behave themselves online. But the paper’s social networking guidelines are clearly based on some misunderstanding about the difference between a Facebook “friend,” and a real one.
Post journalists must refrain from writing, tweeting or posting anything—including photographs or video—that could be perceived as reflecting political, racial, sexist, religious or other bias or favoritism that could be used to tarnish our journalistic credibility. This same caution should be used when joining, following or friending any person or organization online.
Let’s be perfectly clear. Retweets, joinings, friendings, likings: None of these are endorsements of anyone or anything. These are the associations that people make with each other, based upon their peculiar interests.
As a journalist, I have joined many groups, and friended many people–even those whose views I find objectionable–so that I might learn more about them.
That’s what reporters do.


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